This Privacy Policy describes how their customers personal information is collected, used, and shared when they visit or make a purchase from Mobi (the “Site”).
Personal information we collect
When their customers visit the Site, we automatically collect certain information about their device, location, use of software tendencies, including information about their web browser, IP address, time zone, and some of the cookies that are installed on their device.
Additionally, as they browse the Site, we collect information about the individual web pages or products that they view, what websites or search terms referred them to the Site, and information about how they interact with the Site. We refer to this automatically collected information as “Device Information”.
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on their device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the Site, and collect data including their IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how they browse the Site.
Additionally, when they make a purchase or attempt to make a purchase through the Site, we collect certain information from them, including their name, billing address, shipping address, payment information (including credit card numbers, email address, and phone number). We refer to this information as “Order Information”. When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.
Mobi technology does not use any “cookie technology” without their consent. When they sign in, they will have the opportunity to keep themself signed in after they leave the site. By selecting this option, they will give their consent and opt in for Mobi to use “cookie technology”. If they wish to opt out of using “cookie technology”, they can simply uncheck the box that keeps them signed in. If they don’t sign in, then by default Mobi doesn’t use any “cookie technology” because there was no opt in and consent by them as the buyer. They, as the buyer, will be able to have full control of their cookies and if they allow Mobi to track their behavior or not.
Behavioral advertising
As described above, we use their “Personal Information” to provide them with advancements to their ordering process, enhancing their interaction and transaction experience, help analyze their buying behavior to enhance their usage experience, track their purchasing tendencies to eventually use AI to maximize their purchase opportunity and minimize their time spent, targeted advertisements or marketing communications we believe may be of interest to they, and much more.
For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, they can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/. Do not track
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from their browser.
Their rights
If they are a European resident, they have the right to access personal information we hold about them and to ask that their personal information be corrected, updated, or deleted. If they would like to exercise this right, please contact us through the contact information below. Additionally, if they are a European resident, we note that we are processing their information in order to fulfill contracts we might have with they (for example if they make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that their information will be transferred outside of Europe, including to Canada and the United States.
Data retention
When they place an order through the Site, we will maintain their Order Information for our records unless and until they ask us to delete this information.
Changes
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.
Minors
The Site is not intended for individuals under the age of 18.